We Communicate About GM Responsibly
Our Commitment
We communicate transparently and accurately, using approved spokespeople and channels to avoid misunderstandings, support our corporate reputation, and ensure we share consistent, reliable information.
How We Win With Integrity
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Only speak on GM’s behalf if authorized to do so.
If authorized, always represent our products and services fairly and accurately.
Ensure our marketing and advertising comply with all laws and regulations.
Do not make false or unsupported claims or infringe on others’ intellectual property.
Refer media inquiries and requests to publish articles on behalf of the company to GM Communications.
Protect coworkers’ rights to speak publicly about the terms and conditions of their employment.
Nothing in our Code or our policies is meant to interfere with or limit legal rights.
Social Media
Champion authenticity.
Avoid misleading consumer reviews, and support the brand genuinely.
Maintain professionalism.
Be respectful, as coworkers, customers, and the public may see your posts.
Share responsibly.
Public GM content is fair to share, and pre-approved content is available in Sharefluence.
Use internal platforms.
Don’t share internal content externally unless you’ve received approval.
Never use social media to intimidate, harass, or discriminate.
Treat all coworkers, competitors, and third parties with respect online. An example of inappropriate conduct includes making knowingly false statements or posts that violate GM’s anti-harassment policy.
Violence has no place at GM.
Never physically harm or directly or indirectly threaten others with physical harm, including at work and on social media. Promptly report any threats or concerns of violence that threaten the GM community to ensure our community remains safe.
For questions about social media, contact SocialCOE@gm.com.
Which Way?
I noticed a social media post that had inaccurate information about GM. Can I respond to the post to correct the misinformation?
No. If you see information on social media that may be incorrect or harmful to GM, you should not respond to the post. Instead, please alert GM Global Social Media Center of Expertise by emailing SocialCOE@gm.com.